Inspiring Advertising

Businesses are repurposing their advertising and marketing budgets and are instead spending that money to create inspiring advertising. Uplifting stories that help make the world a better place. The following ad from Cadillac is an example

Video

About

Originally published by Cadillac to YouTube on Feb 23, 2017. “We’ve had the privilege to carry a century of humanity. But maybe what we carry isn’t just people, it’s an idea: that while we’re not the same, we can be one. All it takes is the willingness to dare.” #DareGreatly

Transcript

We are a nation divided.
That’s what they tell us, right?
This chasm between us.
But what they don’t tell you.
What doesn’t make the news,
is this…

We carry each other forward.
No matter who we are,
or what we believe,
or where we come from.
We’ve had the privilege
to carry a century of humanity
lovers
fighters
leaders

But maybe what we carry
isn’t just people.
It’s an idea.
That while we’re not the same,
we can be one.

…and all it takes
is the willingness to dare.