Tag Archives: Activism

Liberty Mutual – Doing the Right Thing in Advertising

Posted on 23 July 2011 by gregorypauljohnson

Activism > Advertising Summary. When a non-profit organization engages in social action, we think of it as activism. When a business engages with society through advertising, we simply call it marketing. Yet, activists exist in all areas of society including … Continue reading →

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Kesha (Ke$ha) Highly Acclaimed Musician Takes Pop Music to New Level With New Album Animal

Posted on 21 June 2010 by gregorypauljohnson

Activism | Effective Living > Music Summary. Pop female vocalist, Kesha (Ke$ha), has released her new album, Animal, which has been well received, as evidenced by her millions of viewers and fans on YouTube and Facebook. Animal Review. The airy and angelic … Continue reading →

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Pepsi Inspirational Music Video One Tribe Featuring Will.i.am

Posted on 20 June 2010 by gregorypauljohnson

Activism > Advertising | Effective Living > Music Summary. In 2010, Pepsi launched the Pepsi Refresh Project and their Refresh Everything campaign using an inspirational music video featuring the song One Tribe by Will.i.am. The Refresh Everything campaign was established … Continue reading →

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Wavin’ Flag by K’naan and the Coca-Cola Celebration Mix Music Video for Word Cup 2010 FIFA Event

Posted on 20 June 2010 by gregorypauljohnson

Activism > Advertising | Music Summary. Traditional advertising typically places a product or service at the center of attention. However, a new approach to advertising has become more common where the primary message of the advertisement is about values and virtues … Continue reading →

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Small Steps Toward Big Changes

Posted on 11 June 2010 by gregorypauljohnson

Activism Summary. Sometimes we need to have a vision for change that extends our entire lifetime and perhaps beyond. This can help us see that the small steps we take, and the small changes we make, can ultimately bring about … Continue reading →

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71-year-old Harmonica Player Spends Money on Activism Instead of Prescription Medicine

Posted on 21 May 2010 by gregorypauljohnson

Activism Summary. Andy Mackie is a 71-year-old Scottish-born retired horse trainer and musician. After his ninth heart surgery, his doctors had him on 15 medications with side-effects that made his life miserable. From Medications to Music. One day he decided … Continue reading →

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Transcendent Activism and the Sholom Rubashkin Sentencing

Posted on 6 May 2010 by gregorypauljohnson

Activism Transcendent Activism and the Sholom Rubashkin Sentencing by Gregory Johnson On 8 April 2010, I posted an article about the Agriprocessors slaughterhouse in Postville and the Sholom Rubashkin Sentencing. Since I am a vegetarian animal welfare advocate and the article … Continue reading →

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“Business Success in a Marketplace Democracy” by Gregory Johnson – A Response to “Conflict or Cooperation” by Walter E. Williams

Posted on 4 April 2010 by gregorypauljohnson

Effective Living Summary. This document is a response by Gregory Johnson to the article Conflict or Cooperation by Walter E. Williams. * * * Business Success in a Marketplace Democracy by Gregory Johnson Walter E. Williams wrote an article called Conflict … Continue reading →

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Pepsi Refresh Project to Refresh Everything on Planet Earth

Posted on 9 February 2010 by gregorypauljohnson

Activism > Advertising Summary. In January 2010, Pepsi launched the Refresh Everything campaign to change the world. Click here to see the inspiring Pepsi commercial. Philanthropists such as Bill Gates and Warren Buffet are well known for giving billions of dollars, … Continue reading →

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The Urgency of Youth Representation, Action, and Activism in World Democracy

Posted on 27 January 2010 by gregorypauljohnson

Activism | Relationships Summary. Imagine a person who’s brain is only partially operational. Their thoughts, words, decisions, and behavior would likely be impeded. So it is also true when a society does not have an open balanced democratic dialog and political … Continue reading →

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